1. What the sponsor line is
The monthly Glasgow Cosmetics briefing carries one sponsor line. It is a short, clearly labelled block, marked as a sponsor line, separated from the editorial content of the email.
One per email. Not a native advert, not a recommendation, not written by us in the voice of the publication, and never placed inside an editorial paragraph.
2. What it is not
It is not an endorsement. It does not imply that we have assessed the sponsor, and we have not, because we do not assess businesses.
It does not buy coverage. A sponsor cannot request an article, cannot suggest a subject, cannot see the email before subscribers do and cannot have a page on this site altered, softened or removed.
It does not buy a link on the site. The only outbound commercial links on this website are the two disclosed archive links described in our editorial standards, and a sponsorship does not add a third.
3. What a sponsor line may and may not say
It may describe what the sponsor does, who it is for and where to find it.
It may not claim or imply endorsement by this publication. It may not use the words recommended, approved, verified or trusted in connection with us. It may not advertise a prescription only medicine to the public, which the UK advertising codes restrict. It may not make a health claim we would not be willing to print in editorial. It may not use before and after imagery. It may not include a countdown, an expiring discount or any other urgency device, because this publication spends a good deal of its time telling readers that urgency in aesthetics is manufactured.
Copy is checked against those rules before it goes out. Copy that fails is not published, and the fee is returned.
4. Who we will not take money from
Anyone advertising an unlicensed injectable product as an approved treatment. Anyone whose claims breach the advertising rules on prescription only medicines. Anyone marketing cosmetic procedures to under 18s. Anyone whose copy relies on body shaming, on manufactured urgency or on a guarantee of a clinical outcome.
We would rather run the email without a sponsor, which we frequently expect to do.
5. What the list is, and what happens to it
The list is people who typed an email address into a form on this site. It is used to send the monthly briefing and nothing else.
It is not sold, rented, shared or made available to a sponsor. A sponsor buys a line in an email; it does not buy access to the people who receive it. There is no profiling, no behavioural segmentation and no tracking of what individual subscribers do. What we collect and how to have it deleted is set out in our privacy page.
6. Why this arrangement is safe for readers
Because the sponsor line is visible, singular, labelled and separate. A reader can see exactly what was paid for, which is the property that advertising in this sector most often lacks.
And because the editorial position of this publication is not for sale at any price. If a sponsorship ever created pressure on a page, the sponsorship ends. That is not a difficult commitment to make when the whole revenue model is two small lines that are both described in public.
7. Enquiries
Use the contact form and select the sponsorship enquiry option. You will be sent the rules above as terms, and copy is agreed in advance.
If you are a clinic, note that a sponsorship is a separate thing from a listing, that neither buys editorial, and that buying both buys twice as much nothing in the editorial part of this site.
